Sunday, 27 January 2013

Boolean search Tips for Recruiters



A Recruiter’s Guide to Boolean Searching :

Beyond Google, many other systems we use on a daily basis accept Boolean searches. This includes LinkedIn, Monster, and quite probably your internal Portals. SearchOnTheGo won’t help you with these platforms, so if you want to get the most from them you need to know the basics of Boolean searching directly. Therefore, in less than 1,000 words, let’s see if I can explain how to do it!
Fully constructed Boolean search strings can look both confusing and complex, but don’t worry, because they aren’t! The first important thing to appreciate is that there are only five elements of syntax to understand. These are:
AND
OR
NOT
()
“”
By applying these appropriately, along with the keywords you wish to consider, you can create a huge range of search operations. There is no limit to how often you can use any of these elements in a search, so you can create very specific search strings, which will save you a lot of time in filtering the results.

AND

AND is the simplest function to apply. Any search terms that follow an AND command must appear in the result. For example:
engineer AND “senior developer”
will give results that include both the word engineer and the phrase “senior developer”. All search results will include both, and any CVs that have either engineer or “senior developer” (but not both) will not appear.

OR

OR provides options into a search. Usage of the OR command allows you to create a list of possibilities for which only one match is important. For example, the following search phrase would give you results that contain one or more of the stated words:
hospitality OR catering OR hotelier

NOT

NOT is the command of exclusion. If there are closely related terms that mean very different things, then usage of the NOT command is extremely valuable. An example could be as follows:
architect NOT “software architect”
This would give you results that contain the word architect, but leaving out any that use the phrase “software architects”. Very useful if you are operating in the construction industry.
The one major limitation with the NOT command is that it isn’t recognized by Google.

“” – Quotation Marks

You will have noticed that I have used the “” expression above in some examples already, wrapped around particular keywords. These quotation marks are used to capture a phrase that is to be kept intact, in the precise word order stated. Not using “” around a phrase will mean that each word is treated separately, usually with an assumed AND in between each one. For example:
pork sandwich
would give results that contain ‘pork‘ and ‘sandwich‘, but not necessarily in the same sentence or paragraph!
“pork sandwich”
would give results that only contain the phrase ‘pork sandwich

() – Brackets

Using brackets is essential for complex search strings, and it can be their application that causes the most confusion. Essentially, a clause within brackets is given priority over other elements around it. The most common place that brackets are applied by recruiters is in the use of OR strings. Perhaps a good example would be company names. You have a list of target companies from where you wish to find your talent, and a candidate can have worked at any one (or ideally several) of them. You might initially construct a command like this:
IBM OR Oracle OR “Red Hat” OR Microsoft
These are all large companies though, so any search like this is likely to generate a large number of results. If you wanted to find just individuals who have reached Manager or Director level, then you might use the following command:
“Manager” OR “Director”
To combine both commands into one search, we use brackets to tell the search engine that these are separate conditions. In order to tell the search engine that we want to see results containing either Manager or Director and also one of IBM, Oracle, Red Hat, or Microsoft, we group them like this:
(“Manager” OR “Director”) AND (IBM OR Oracle OR “Red Hat” OR Microsoft)
It makes no difference which order the two bracketed sections go; the same results will result either way.

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